In January, Apple held a virtual event of sorts to announce the updated 14-inch and 16-inch MacBook Pro with M2 chips. The 24-inch iMac, however, hasn’t been updated since then. It featured an all new ultra-thin design, available in a range of unique colors. The “Scary fast” tagline, however, seems to imply that more dramatic upgrades are on the way.Īpple unveiled the current M1 iMac way back in April 2021 with the M1 chip. It’s possible that the new iMac will be powered by the M2 chip that was first unveiled at WWDC 2022. One lingering question is whether or not Apple is ready to unveil its next-generation M3 chip. A clear hint at new Macs, as if there was any doubt. On Apple’s Events website, there is an animated version of the invite artwork where the Apple logo transforms into a Finder-style spooky face. The company is rumored to have a new iMac in the works and possible updates to the MacBook Pro. ET.Īpple’s October event is expected to focus on the introduction of new Macs. In the past, Apple events have generally been held at the much-more-reasonable time of 10 a.m. This also marks Apple’s first nighttime event, taking place at 5 p.m. Anyone will be able to tune in live via Apple’s website, YouTube, and the Apple TV app. There is no in-person component for members of the press. Unlike the past several Apple events, the “Scary fast” event will be held completely virtually. It will be a virtual event, streamed via Apple’s website, at the spooky Halloween Eve time of 5 p.m. The event, believed to focus on the introduction of new Macs, will take place on Monday, October 30. Apple has announced a special virtual event for later this month.
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